Indonesian Landscape

Collaborative Platform for Sustainable Tourism in Indonesia

Moving beyond discussion to action. Uniting stakeholders to build a resilient and regenerative tourism ecosystem.

The Urgency

Why we must act now

Indonesia's tourism faces a critical turning point. Overtourism in key destinations threatens our natural heritage, while fragmented efforts across the archipelago dilute our potential impact.

Without a unified platform, stakeholders operate in silos, missing opportunities for funding, collaboration, and scalable sustainable practices. The time to synchronize our movement is today.

  • Rising environmental pressure on key islands
  • Disconnected local communities and investors
  • Inefficient resource allocation

Impact of Fragmentation

Tourism Growth PotentialHigh
Current Sustainability EfficiencyCritical

* fragmented efforts lead to 65% loss in potential impact

17K+Islands
1Unified Goal

Our Vision

From Fragmentation to Unity

We are building the backbone of Indonesia's sustainable tourism future.

One-Stop Solution

A centralized hub for resources, data, and tools needed to implement sustainable practices effectively across diverse regions.

Ecosystem Builder

Connecting government, private sector, NGOs, and local communities into a symbiotic network that amplifies impact.

Fostering Collaboration

Moving beyond competition to create shared value through joint initiatives, knowledge exchange, and collective advocacy.

Our Approach

3 Core Pillars of Action

Collaboration

Breaking down silos to match stakeholders with the right partners.

  • Strategic Networking
  • Project Matching
  • Joint Ventures

Industry Support

Providing the tangible backing needed to launch and sustain initiatives.

  • Access to Green Funding
  • Expert Mentorship
  • Policy Advocacy

Knowledge Sharing

Democratizing access to data and best practices for smarter decisions.

  • Best Practice Library
  • Centralized Data Hub
  • Training & Workshops

Why Partner With Us?

Based on our extensive industry analysis, the platform delivers concrete benefits to accelerate your sustainable business growth.

Business Growth

  • Vendor Directory: Connect with verified green suppliers & partners.
  • Certification Support: Guidance to achieve global standards (GSTC, etc).
  • Impact Reporting: Access to M&E dashboards for your ESG reports.

Strategic Partners

  • Policy Advocacy: A unified voice to influence government regulations.
  • Cross-Sector Synergy: Matchmaking between investors, NGOs, and businesses.
  • Market Access: Exposure to eco-conscious traveler segments.

Capacity Building

  • Data Hub: Access to whitepapers, research, and market trends.
  • Training Programs: Workshops to upskill your workforce.

Get Involved

How It Works

A simple journey to make a big impact. Here is how you can participate.

Register Interest

Start Your Journey

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Stay Updated

Get The Latest Insights

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Collaborate & Fund

Make Real Impact

Register Interest

Start Your Journey

Begin by letting us know you're interested. It's the first step towards building a sustainable tourism ecosystem together.

Strategic Timeline

The Road Ahead

A phased approach to building a resilient ecosystem.

Building Solid Foundation

2025

Board formation, defining governance structure, and strategic brainstorming. Aligning vision among founding members.

Based on our visioning study:

Visioning Stakeholder Platform Whitepaper

Read Whitepaper →

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Wise Tourism Forum #7 Main
Wise Tourism Forum #7 Session
Wise Tourism Forum #7 Participants
Wise Tourism Forum #7

The "Wise Tourism Forum #7" convened various tourism stakeholders in a hybrid event to discuss establishing a dedicated platform for quality and sustainable tourism in Indonesia. This initiative aims to create a centralized hub that facilitates better communication, collaboration, and engagement among government bodies, industry players, and NGOs. Participants identified three core strategies for the platform: strengthening community networks, providing industry support for sustainable business development, and enhancing knowledge sharing. The forum also explored flexible governance models and diverse funding sources, such as membership fees and grants, to ensure the platform's longevity. Ultimately, the goal is to foster a cohesive ecosystem that drives the industry to "Provide Better, Produce Better, and Sell Better" in line with sustainability goals.

MVP & Launching

2026

Developing minimum viable platform features. Official launching event to public and industry stakeholders. Strategic outreach.

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Scaling Up

2026 - 2027

System enhancement, feature expansion (funding tools, data hub), and community programs (webinars, workshops).

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Initiated by

Wise Steps Group

Founding Member

WSC
WSF
Sejiva
Tiket.com
Control Union
Raffles Jakarta
Jelajah
UPI
Desa Laguna

Supported by

Evaneos